Journify is a global provider of a Composable Customer Data Platform (CCDP) and Conversion API (CAPI) that helps B2Bes activate their first-party data. The company was co-founded by CEO Taoufik El Jamali, CRO Omar Al Shoubaki, and CTO Amine Chouki, who have collective experience at companies such as Smartsheet, InVision, and Docker. The firm’s AI-powered SaaS platform enables brands to unify and activate their first-party data in real-time across various channels, including web and mobile. This addresses challenges in the marketing world such as rising customer acquisition costs, the obsolescence of third-party cookies, and fragmented data integrations. By focusing on privacy-first solutions, Journify allows marketers to enhance audience targeting, improve return on ad spend (ROAS), and gain better attribution insights while maintaining compliance with global regulations. The platform uses predictive AI models for user behavior analysis and provides real-time data health alerts. Journify operates on a subscription-based B2B model, providing its software-as-a-service to clients. The company has forged strategic partnerships with major advertising platforms like TikTok, Google, and Snap. After its launch in March 2024, the company reported reaching $1 million in annual recurring revenue within nine months and has since experienced significant growth. In February 2025, Journify announced it had secured $4 million in a funding round led by the global venture capital firm Silicon Badia, with participation from RZM and other investors, to fuel its product development and expansion. Keywords: data activation, first-party data, composable CDP, conversion API, CAPI, marketing technology, AdTech, SaaS, AI-powered marketing, return on ad spend, ROAS, customer data platform, privacy-first marketing, predictive AI, digital advertising, audience engagement, marketing performance, data infrastructure, Taoufik El Jamali, martech
